Choosing make up for your skin tone
16 May
Unless you are a seasoned make up user, choosing products to match your skin tone and style can be difficult. Everyday there are new products being launched, with new colours and ingredients. The media is telling us what’s good for our skin and on top of all that we have to contend with so-called natural brands that aren’t natural at all!
Being a beauty fan can be difficult sometimes (although usually it’s glittery and wonderful). With so much choice how do you know what will suit you?
Experiment
If you can get your hands on samples or testers of foundations then this is a great start. Test them on your jaw line to see which is the best fit. If you are after a cheaper variety that can be picked up in a store such as boots then have a go with all the testers.
Most people test foundations on the back of their hand. You shouldn’t do this, your skin tone and texture is different on your hand than on your face!
Look at the colour, coverage, texture and application method. If you find a good colour match but don’t like the idea of using a liquid foundation then you probably won’t find yourself applying it properly.
Department stores
Most of the make up counters in department stores have consultants standing by ready to try every shade in their collection on you. I’d thoroughly recommend taking a look at the Bare Minerals range. The mineral foundations are easy to apply and the staff are so knowledgeable.
If you take a liking a certain brand or product then visit the counter. Staff are always happy to advise and try out different shades on you. Most will also provide samples so you can try wearing the product for a day to see how it feels.
Style
Foundation usually doesn’t change depending on your style (unless you like the deathly pale or orange look) but blusher, eye shadow and lipstick does. I’m a big advocate of trawling beauty blogs and YouTube channels for inspiration when it comes to make up. If you’re doing this then you probably have quite a range of colours and brands in your make up collection. If you don’t, though, you can buy some great eye shadow palettes from brands like Urban Decay. They contain lots of bright colours and are a great start if you want to try something new.
Experiment with colours, contouring, false eyelashes, bright lipsticks, eyeliner and everything else you have in your makeup collection. It also helps to document it all, take photos because you can use them to help replicate the look at a later date!
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Lingerie
Perfect pants, lacy lingerie and smooth shapewear – John Lewis has all of your underwear essentials covered.
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Accessories
Skinny snakeskin or brass-buckled? Our selection of men’s belts and accessories will complement any outfit, for any occasion.
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Perfume
Light florals, musks or spicy sandalwoods: whatever your perfume preferences, we have the fragrance for you.
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Make-up
Luscious lipsticks, smoky eyeshadows and mascara: make-up is made easy at John Lewis thanks to our beauty experts.
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Bags and Purses
Luxury leather, roomy tote or cute clutch purse? Whatever your leather handbag needs, we can help you carry your essentials in style.





